2025 Consumer Goods Channel Marketing Innovation Summit
Plenary Meeting
 · 5.7 (Day 1)
09:30
 Address  
09:40
 New Consumption Wave and Opportunities - Trend Insights, Capital Empowerment, and Policy Dividends  
10:00
 Agile Response and Intelligent Innovation Needs - Decoding Yili's Omnichannel Acceleration and New Potential for Dairy Innovation  
10:20
 Exploring New Business Coordinates: Trends, Opportunities, and Breakthroughs in the Pet Track  
10:40
 Centennial Qiu Bi China guards the path of innovation  
11:00
 Xie Tiandi's Value War: Reconstructing the Value Coordinate System of High end Dairy Products  
11:20
 Dialogue: Refactoring the Zero Supply Collaborative Ecosystem  
14:00
 Make consumption happen better  
14:20
 Micro store 24, keep the store open 24 hours a day  
14:40
 Breaking the deadlock and symbiosis: expansion strategy and scenario innovation for emerging channels of fast-moving consumer goods  
15:00
 From Game to Symbiosis: Building a New Supply Chain and Distributor Relationship  
15:20
 New Engine for Skincare Growth - Instant Retail  
15:40
 2025 Xiaohongshu Marketing Plan  
16:00
 How to leverage the global market with the "Chinese sugar free tea+localization strategy" using the United States as a pivot  
16:20
 Dialogue: The "offensive and defensive path" under global growth: How consumer brands can break through competition       
Zeng Qinhua
 Vice President
 Purcotton
Xie Mingyu
 Director and General Manager
 Zhou Liu Fu Jewelry
Li Zhe
  Head of Consumer and Retail Industry in China and Head of Corporate Finance Department in China at Citibank
 Vincent Tong
  WAHOOL South China General Manager, Head of TikTok Business Unit in the United States, Former Amazon Global Store South China Investment Director
Health Consumption Forum
 · 5.8 (Day 2)
09:30
 CCFA Health Committee Annual Meeting (Non member units can attend)  
10:00
 Opportunities of health management and nutrition labeling in the field of food consumption  
10:15
 International Experience and Chinese Practice in the Transformation of Healthy and Sustainable Food  
10:25
 Innovation of staple foods in the context of big health  
10:40
 Children's Health Science Popularization and Snack Innovation  
10:55
 Creating healthy fruits and vegetables to serve more consumers  
11:10
 Practice sharing of AEON's "Healthy Consumption Festival"  
11:25
 User analysis of multimodal emotional behavior data  
Forum on Co creation of New Consumer Brands and Catering Channels
 · 5.8 (Day 2)
09:30
 Ice cream x dining: a collision of future trends in food and beverage  
10:00
 New consumption, new track, new channel, and revitalization of old brands  
10:30
 From restaurants to home refrigerators - Xibei Retail focuses on innovative practices in breakfast scenarios  
11:00
 Supply Chain Practice under New Trends - How to Make Consumption Better  
